Meet Dr. Tritia M. Finley, the founder of Elite Performance Counseling, PLLC (EPC) where she offers culturally-sensitive counseling with over 12 years of experience as a Licensed Professional Counselor (LPC) in Texas and a National Certified Counselor. Her mission is to empower individuals with the necessary tools for success.

Dr. Finley is a highly experienced LPC-Supervisor (LPC-S) with a diverse skill set in psychotherapy, program management, adjunct faculty teaching, and private practice. She has undergone extensive training in counseling philosophies, mediation, somatic approaches to therapy, and ketamine assisted psychotherapy. Before becoming an LPC-S, Dr. Finley had a distinguished career as an Air Force veteran and civilian employee spanning 10 years where she developed promotion tests and conducted emotional intelligence assessments for military personnel.

Now a serial entrepreneur, Dr. Finley holds a Doctorate in Counselor Education and Supervision. As part of her dedication to the field of professional counseling, Dr. Finley provides graduate-level counseling students with opportunities to intern at EPC to gain invaluable clinical experience and get a sense of the day-to-day demands of private practice business operations. Dr. Finley, along with some of her student interns, is also in partnership with the St. Mary’s Men’s and Women’s Tennis teams, providing performance improvement, stress management, and team cohesion enhancements through group and individual sessions. Dr. Finley maintains her own competitive edge and expertise by serving as an adjunct faculty member in the Counseling and Human Services Department at St. Mary’s University. She has also served as an adjunct faculty member at Texas A&M San Antonio, where she continued to inspire and educate the next generation of professional counselors.

Dr. Finley has been invited to speak at numerous community events, including professional guest speaking engagements for the Lackland Independent School District, San Antonio’s DreamWeek 2020, and Girls Inc. of San Antonio. Additionally, she has presented at both local and national level conferences, such as San Antonio’s University Health Trauma Informed Care Institute, the National Cross-Cultural Counseling and Education Conference, and Duke University’s John Hope Franklin Humanities Institute.

Dr. Finley is bilingual in Japanese and English and has a passion for sociopolitical issues, teaching/coaching, and business. With a diverse background in political science and clinical mental health counseling, she possesses an exceptional ability to analyze cultural, economic, and sociopolitical forces that impact individuals, communities, and organizations worldwide. She obtained her degrees from the University of Hawai’i and St. Mary’s University and is now devoted to expanding her practice and exploring entrepreneurial endeavors.